Zepto Introduces ‘Buy Now, Pay Later’ and New App Features
Expansion of Features in Quick-Commerce
- Zepto has introduced new features in its app as competition in the quick-commerce sector continues to grow. The company aims to enhance user experience through its fast delivery service which exceeds standard operational speed.
- Zepto announced through an official statement that their updates will enable users to shop with greater flexibility while experiencing shopping process visibility.
‘Buy Now, Pay Later’ Facility
Zepto launched a ‘Pay Later’ option to support easier payments.
The feature provides users with these essential elements:
- Interest-free credit period of 15 days
- Instant credit up to ₹10,000
- No involvement of third-party services
- Simple access through a one-tap option
- No OTP verification required
Users must repay the borrowed amount within the given time limit.
Kaivalya Vohra shared on LinkedIn that this feature is currently available to a limited group of users. The company plans to expand access to all users soon.
Introduction of ‘Real Lens’ Feature
Zepto introduced the new feature called 'Real Lens' which enables users to see products better.
Most shopping applications display standard images which show product details through stock photos. Zepto provides customers with this feature which displays.
- Daily updated images of products
- Real photos of fruits and vegetables
- Images from the nearest store location
This enables users to evaluate the actual condition of fresh products before they choose to place an order.
‘Add After Checkout’ Option
Zepto introduced another feature called ‘Add After Checkout.’
This feature enables users to:
- Add more items after placing an order
- Avoid placing a separate order for missed products
Shopping becomes easier because it eliminates extra steps which customers need to take during the purchasing process.
Focus on Customer Experience
With these updates, Zepto is focusing on:
- Flexible payment options
- Better product transparency
- Improved ordering convenience
These features aim to strengthen the overall shopping experience while maintaining fast delivery service.
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